There are many benefits for companies conducting Phase I research in Australia: you may have already read our previous blog or recently-developed ebook, which deals more generally with the advantages of running clinical trials in Australia. However, there has been a recent emphasis on Phase I research in Australia – almost 30% of studies conducted…
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Bridging the Gap Between Advertising on Social Media and Your Ethics Review
Oftentimes, it is only after planning a clinical trial that we consider advertising it online. However, there are a whole host of benefits that online advertising has over traditional print media! Talks regarding what advertising platform and content to use should take place as part of your study’s planning phase. When doing so, you should…
Read MoreThe Clinitiative: A New, Community-Centered Approach to Clinical Trial Promotion
The development of AustralianClinicalTrials.com is the culmination of Datapharm Australia’s holistic approach to clinical trials. A fusion of community building, social media, and online interaction drives both the design and purpose of the website. Simply put, this is the next logical step in Datapharm Australia’s mission to provide quality assistance and the best value at…
Read More8 Insights for a Successful Clinical Trial Promotion – Part 2
In part 2 of this series (part 1 can be found here), we’ll focus on some of the more overlooked aspects of a digital recruitment campaign for clinical trials. While part 1 was more focused on getting people interested in your trial, these points should be kept in mind during the post-advertising phase, that is,…
Read More8 Insights for a Successful Clinical Trial Promotion – Part 1
Often, a secondary thought in clinical trial planning is the promotion of said trial, which is to be ignored at one’s own peril. To do this has far-reaching, and not always readily observable, implications. First and most immediately, a large majority of potential subjects will remain unaware of your current trial, which slows down the…
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